Jeans, Made in the… UK?

Its a great honour to be included in Grace Cook’s article for the NY Times. I remember saying to my first business partner, “why don’t we wave it here”, to which he replied, “don’t be crazy, no one weaves denim in the UK”.

In the early days most people I spoke to said just that so I never imagined it would result in being featured in the NY Times

https://www.nytimes.com/2018/05/29/style/jeans-made-in-the-uk.html